The Agency Profit Podcast
Improving Client Retention, With Shaun Clark
Episode Summary
This week, we’re delighted to have CEO of HighLevel – Shaun Clark – on hand to help us learn about a very important and often overlooked metric in retention, especially if you have recurring services. Points of Interest… Client Retention and the Metric of ‘Churn’ 1:17 The Two Types of Churn 3:43 Agency Benchmark for Churn in Terms of Client Retention 5:30 Retention & Churn as a Project-Based Shop 7:26 Communication of Value & Price Point 9:14 Closing the Gap Between Control & Visibility 11:49 Pricing & Client Retention 16:56
Episode Notes
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